DXB Pump & Power is privately owned by its team members. We are a new UK manufacturer that is excited about the opportunities to serve our customers in the UK and around the world.

To read more about our team members click their tab below.

Simon Ruffles is the Managing Director and Founder of DXB Pump & Power.

His career in pumps began with an apprenticeship with Halliburton in the Middle East. Over three years he was stationed in Dubai, Syria, Libya, and Bahrain. Where he trained to undertake well cementing, fracking, and other forms of services in the oilfield.

After returning to complete his Engineering degree, Simon started work in the UK pump industry and subsequently joined Cornell. The US leading premium specialist pump manufacturer.  Moving to Gorman Rupp, another fine pump manufacturer, he focused on portable pumps for oil & gas, mining, and construction and ran the European operations.

In 2001 Simon founded and developed his previous pump company Pioneer. The company went from a portable office to a multimillion-pound operation, employing almost fifty people in two factories. One in the UK and one in South Africa. In 2013 he started the pump hire division of the business in the UK as a specialist pump hire company covering the whole of the EU.

In 2015, Simon along with the other shareholders, sold Pioneer to Franklin Electric a US pump manufacturer.

The beginning of DXB Pump & Power

After a year-long sabbatical, Simon has returned to business and founded DXB Pump & Power in January 2017. It was established with the sole purpose of creating a specialist pump manufacturing company. Focused on the customer and designing high performance, high quality pumpsets and pumping solutions.

Simon spends most of his time in sales and business development, but always finds time to continually develop new and advanced products. Which have common criterion’s of having reduced costs, emissions and the environmental footprints of pumping equipment.

During his limited free time, Simon races dinghies and passionately supports Leicester Tigers RFC from afar.

Matthew (Matt) Flack is the other founder and owner, alongside also being the Operations Manager for DXB. He manages all aspects of design, manufacturing and supply of our equipment.

Matt has extensive experience of manufacturing a variety of equipment. This includes pumpsets (up to 760mm and 700kw in size), generators and other machines used in mining, quarrying, and other industries. At his previous company, working with Simon, Matt led a manufacturing team that designed, manufactured and tested some of the largest and most powerful portable pumpsets built in the UK.

A highlight of Matt’s pumping career includes building ten CAT C27 30 inch (760mm) portable pumpsets in the UK. Another includes managing a production run of over 120 pumpsets in a three month time frame for an export project to the Middle East.

When Matt is not working at DXB, he runs his own farm breeding cattle, whilst also ensuring his two boys continue the family Flack traditions of farming, playing rugby for Stowmarket RFC and Suffolk.

Rob Garnham is our Lead Multi-Service Engineer in charge of production of the pumpsets and their servicing in the field. Rob joined DXB Pump having worked with Matt and Simon in a previous company where he maintained the £3m fleet of pumps in Ipswich for the local markets and more importantly those going to Europe.

Rob has enormous experience maintaining equipment having run a team of ten engineers and £17m of fleet in his previous role. His expertise covers engines up to 1500kw, gearboxes and pumps as well as being qualified in control and telemetry systems on mobile equipment.

When Rob is not being driven crazy by the sales team demanding shipments in the blink of an eye, Rob spends his spare time stock car racing and with his family walking, eating out.

Rachel Flack joined DXB Pump & Power in September 2018 as the Production & Procurement Assistant in our operations office. Rachel has extensive experience in operations and process management as well as helping Matt run the family farm.

When Rachel is not working at DXB Pump, she runs the family which includes Matt, two rugby playing boys, a house build and over 40 head of cattle, proving the well known belief that women are far superior at multi-tasking than the chaps in DXB Pump.

Colin Moseley joined DXB Pump & Power in April 2020 as the Finance Manager in our operations office. Colin has extensive experience in accountancy and office administrations, having spent 35 years in the sector.

Away from the DXB office, Colin enjoys playing Golf at the Stowmarket Golf course.